Chicago Booth panel talks social media

Last Friday a few hundred  smart business people lunched together at Chicago’s Hyatt Regency to talk about “The Economics of Social Media.” Except for a few dozen oddballs — myself included — most everybody  was an MBA from  the Booth School of the University of...

Facebook EdgeRank: How Facebook Ranks Updates

Similar to how Google first used PageRank to determine the relevancy, authority and popularity of web pages on the Internet, Facebook uses what it calls EdgeRank to determine which content should appear at the top of a particular user’s news feed when he or she logins to Facebook.