Google Places and Google Plus Pages Explained

Google Places (also known as Google Plus Local) and Google Plus for Business are useful tools for your business that can help you show up higher in search results, especially local search results. What is the Difference between Google Places and Google Plus? Google...

8 Best Practices for Lead Gen Forms

One of the questions we ask clients during the initial discovery meetings is: “What are the actions you want website guests to take that will enhance your business?” The answers we hear become goals during the information architecture and user experience phase. After...

New Business Development Manager

Overview: 435 Digital is expanding in 2013 and looking for a new business executive to increase revenue streams. This person must be a self starter and comfortable talking/selling Web Development, Search Engine Optimization, Paid Search and Social Media and most...

The New Facebook News Feed: Bigger and Better

Facebook is about to throw you for a loop, again. Yesterday, the social network announced another new update to the news feed – your home page when logged into Facebook. This is the first big update Facebook has rolled out since Facebook Timeline launched in 2011....

Build Your Social Media Following Offline

Clients often come to us with no social media presence at all. So from the ground up, we build Facebook Pages, Twitter accounts, Google Plus profiles, and more. Every social media campaign has to start somewhere. While simply being present on social media outlets is...