Video: Swagger Wagon

Not a parent? Never going to drive a minivan? Who cares! Minivan meets cool with Toyota’s online marketing “Swagger Wagon” campaign for the 2011 Sienna minivan. Cleverly done, this outside-the-box marketing approach will put a smile on your face....

Google Instant Search: What Will It Mean for SEO?

Google unveiled its latest development in search today. Google Instant Search predicts your search query and gives you results as you type – that is, unless you are searching for something unseemly – yes we checked. What will this mean for search engine optimization...

Explaining SEO in Plain English

Many businesses (in fact many people) have no idea what Search Engine Optimization is. So here is my explanation what it is: Google (or if you prefer Yahoo!, Bing! and ::sigh:: AOL) is the new phone book. It’s where users go to find businesses. Instead of flipping...

Using Mobile Marketing to Drive Sales

Social Media Consultant Keidra Chaney will be speaking at the Illinois Food Retailer Association with co-host Grocery Merchandising Association 2010 Annual Conference & Expo on Wednesday, Sept. 29, 2010 at the Hilton Garden Inn Complex in Champaign, Ill. Chaney...